agenda

The 5G Monetization story so far: Unlocking the value of 5G for consumers and enterprises

Wednesday, 15 March 2023
11:00 am - 1:00 pm |    Add to calendar

This is an invite-only session in partnership with Ericsson. If you are interested in attending, please submit your interest here and we will be in touch.

5G's capabilities create new monetization pathways for CSPs into both traditional and new markets – including a renewed focus on enterprise and industry. The models for 5G monetization have complex interactions with partners and new experiences for customers, putting new demands on CSPs systems to simplify and manage new complexities.  

In this session, we will look at the latest industry trends and developments in 5G commercialization, discover use cases and best practices, key challenges & growth opportunities for CSPs, including how to build a strong platform for monetization and deliver the full potential of profitable 5G services. 

Welcome 
Rob Saviane, Head of Customer Marketing, Market Area South East Asia, Oceania and India, Ericsson   

5G monetization – the Ericsson view 

  • CSP strategies for monetization  
  • Pricing and service packaging trends 
  • Consumer use-cases: Connectivity play and digital service bundling 
  • Consumer service packaging framework 
  • Enterprise/B2B service packaging framework – leading CSP strategies 

Farjola Peco, Head of Strategy, Market Aera South Asia, Oceania and India, Ericsson 

5G Monetization Challenges & Opportunities – The CSP perspective (AIS, Optus, Singtel) 

  • Current state of 5G in respective markets 
  • 5G monetization strategy  
  • Key challenges and opportunities  
  • Current offerings and key initiatives 
  • The role and impact of ecosystem collaboration 

Tanapong Ittisakulchai, Chief Enterprise Business Officer, AIS Thailand 
Harvey Wright, Head of 5G and Prepaid, Optus Australia 
Manoj Prasanna Kumar, Head of Technology – 5G, MEC & IoT, Singtel Singapore 

Building a strong platform for monetization – How to drive growth and stay ahead in the 5G era 

  • Network Evolution blueprint – near-term and long-term perspective 
  • Impact of superior network performance 
  • New innovation: Network Slicing and API Exposure 
  • Ericsson’s view on XR evolution and monetisation opportunities 

Sheng-Ann Yu, Director – Advanced Technology Group APAC, Group Function Technology, Ericsson 

Open Q/A  
Moderated by – Rob Saviane, Head of Customer Marketing, Ericsson 
Dean Ramsay, Principal Analyst, TM Forum  
 

Speakers

Dean Ramsay

Principal Analyst
TM Forum

Farjola Peco

Head of Strategy for Southeast Asia, Oceania, and India
Ericsson Inc.

Harvey Wright

Head of 5G and Prepaid
Optus Australia

Manoj Prasanna Kumar

Head of Technology - 5G, MEC & IoT
Singtel Singapore

Rob Saviane

Head of Customer Marketing, Market Area South East Asia, Oceania and India
Ericsson Inc.

Sheng-Ann Yu

Advanced Technology Group APAC, Group Function Technology
Ericsson

Tanapong Ittisakulchai

Chief Enterprise Business Officer
AIS